Prompt Library

This prompt library is a collection of practical, facilitation-ready prompts to support product and design work across the full lifecycle, from early discovery and ideation through to delivery, measurement, and learning.

Each prompt is designed to help teams think clearly, stay aligned, and make evidence-based decisions at the right moment.

Idea Evaluation & Prioritisation Support
Develop Tim Penton Develop Tim Penton

Idea Evaluation & Prioritisation Support

This prompt is for product and design teams reviewing ideas after an ideation session. It helps evaluate and compare ideas in a structured way, keeping decisions grounded in user needs, business goals, and agreed success metrics while supporting thoughtful, collaborative prioritisation.

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Project Evolution Narrative & Executive Story
Deliver Tim Penton Deliver Tim Penton

Project Evolution Narrative & Executive Story

This prompt is for teams who need to explain how a project has evolved over time. It helps turn research, metrics, and decisions into a clear narrative that shows why the focus shifted, what was learned, and how the current direction connects back to the original intent.

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Post-Launch Performance & Learning Review
Deliver Tim Penton Deliver Tim Penton

Post-Launch Performance & Learning Review

This prompt is for product, design, and delivery teams reviewing a live product. It helps assess post-launch performance against original intent, surface meaningful patterns in the data, and support evidence-led decisions about what to improve, iterate, or prioritise next.

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Idea Assumptions, Validation & Landscape Mapping
Develop Tim Penton Develop Tim Penton

Idea Assumptions, Validation & Landscape Mapping

This prompt is for product and design teams moving from ideation into validation. It helps surface hidden assumptions, suggest practical ways to test ideas, and place them within the wider organisational and external landscape before committing to build.

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Design-to-Delivery Readiness & KPI Traceability
Deliver Tim Penton Deliver Tim Penton

Design-to-Delivery Readiness & KPI Traceability

This prompt is for design and product leads preparing to hand work into delivery. It helps assess how well designs support the original goals and KPIs, surface delivery risks early, and translate design intent into clear, measurable, delivery-ready inputs.

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Discovery Alignment Summary for Ideation
Define Tim Penton Define Tim Penton

Discovery Alignment Summary for Ideation

This prompt is for design leads preparing an ideation workshop. It helps distil discovery and project grounding into a clear, shared narrative so everyone enters ideation aligned on the problem space, priorities, and boundaries.

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Ideation Session Setup & Focus
Define Tim Penton Define Tim Penton

Ideation Session Setup & Focus

This prompt is for designers, product teams, or facilitators setting up a focused ideation session. It helps align people on the problem space, constraints, and desired outcomes before ideas start flowing, so the session stays purposeful rather than scattered.

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Project Discovery Grounding
Discovery Tim Penton Discovery Tim Penton

Project Discovery Grounding

This prompt is for teams at the very start of a project who need to slow down and get aligned. It helps ground discovery work in context, assumptions, risks, and unknowns, creating a shared understanding before research or design begins.

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